Monavie criticized for having a poor quality product

Written by Laura on Nov 12th, 2008 | Filed under: General


Monavie juice is a type of acai juice that has been the subject of a great deal of scandal lately. Here I will examine some of the reasons why the press and Monavie’s own customers have turned on the product.

Monavie juice was launched in 2005 by Monarch Health Sciences. Monarch Health sciences was founded in 2003 and is essentially a multi-level marketing company that distributes diet and weight loss supplements. Monavie LLC is an offshoot of this parent company and was created solely for the distribution and marketing of the Monavie product as a dietary supplement.

Physicians and nutritionists have claimed that Monavie’s health and nutritional benefits are unproven; certainly the claims made by the distributors cannot be proved. One great hurdle for the Monavie team was to explain why their product was mixed with so many other juices. There is no good answer for this.

Monavie has understandably suffered heavily under this criticism and alternative acai juices like Amazon Thunder have taken its place. These other acai juices have the distinct advantage that they contain appreciable amounts of acai, they retail at under half the price, and they don’t have a history of lying to their customers and fans. Easy to see why customers are flocking to Monavie’s competition!



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